Sector of activity :Agriculture
Entrepreneurs : Ibrahima BEYE, Sidy Yeslem CHEIKH SIDY VALL
Date of creation : 2015
In portfolio since :2022

Multiservices Agricoles (MSA) is a company in Senegal specialized in the processing of locally grown paddy rice.

Since 2020, the company has specialized in the production of parboiled rice through a process of pre-cooking paddy rice in water, allowing the grain of the cereal to absorb the vitamins and minerals present between the hull and the grain of the rice. The production unit is located in Rosso (northern Senegal), in the Senegal River Valley.

In 2021, MSA produced 34 tons of parboiled rice, which is sold in traditional markets, convenience stores, gas station stores, wholesalers, e-commerce sites and to individuals.

A company lead by Ibrahima BEYE and Sidy Yeslem CHEIKH SIDY VALL

MSA was founded by Ibrahima BEYE and Sidy Yeslem CHEIKH SIDY VALL.

Partnership with Teranga Capital

MSA benefits from I&P Acceleration in Sahel program implemented in Senegal by Teranga Capital, whose objectives are to :

  • Support the company in its distribution strategy (modern trade)
  • Strengthen the company’s positioning in the traditional segment